Yes, you can guess! The cricket festival is being held on the frozen lake – the coolest place (literally) to watch or play cricket. Cricket on ice, not something you usually hear in cricketing circles… not that I usually hang in such circles, but this I have to see!
It first started in 1988 when some British (they would have to be!) cricketers challenged some students from the international boarding school Lyceum Alpinum Zuoz to a match.
That is all it took to become a regular fixture on the lake! I guess it helps that the venue is spectacular, nowadays it attracts international players and high-flyers from all over the world.